Automotive Protection
The industry standard in automotive appearance protection. We don't just shield surfaces, we preserve the engineering intent of every vehicle we touch.
Next-generation ceramic technology. A mirror-like finish that resists UV rays, acid rain, and environmental contaminants. Long-lasting deep gloss, extreme hydrophobic effect, uncompromising protection.
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The benchmark in paint protection. A polymer-based formula that seals the paint and restores a brilliant, glossy finish. Covers: paint, chrome, and headlights. Instant shine.
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ESSENTIAL ALL-SEASON PROTECTION, A fast, affordable application engineered to help defend against snow, road salt and intense sun. An entry-level option that delivers dependable year-round protection without the complexity of premium systems.
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A proven rust prevention solution engineered to protect your vehicle from moisture, road salt and environmental contaminants, reaching the seams, joints and cavities where corrosion begins. Also available: Electronic Rust Protection, a permanently installed module that works continuously to help prevent corrosion before it begins, with no annual treatments required.
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Advanced fiber-seal technology micro-encapsulates leather, fabric and vinyl to resist permanent stains, spills and UV fading.
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A professional preventive treatment that smooths your windshield's surface and helps reduce the impact of chips and cracks from propelled road debris.
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A-Rated Insurance Backed
Every Protection NewAvantage program is backed by a leading A-rated insurance company, providing absolute certainty for dealers and drivers, in every mile and every claim.
Warranty terms available: 3, 5 and 10 years.
Protection NewAvantage, exclusive distributor of Perma Plate products in Canada.
For Dealer Partners
The Perma Plate technology, trusted by over 3,000 dealerships across North America, supported by training, claims infrastructure and F&I tools to drive profitability and customer retention.
Certified installation and F&I sales programs delivered in-store and online.
Premium materials, digital assets and showroom merchandising, fully branded.
Real-time portal for dealers, technicians and customers. Zero friction.
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Whether you're protecting a single vehicle or a national dealer network, our team will tailor a program around your exact requirements.
Headquarters
4710 Rue Saint-Ambroise
Montreal, Quebec H4C 2C7
Direct Line
+1 (514) 931-3333Hours
Mon,Fri · 08:30 , 16:30